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Kotak Mahindra General Insurance has revealed a digital advertising campaign, ‘Khushiyon ka cover.’ This campaign is designed to emphasise the significance of safeguarding and ensuring safety throughout the festive occasion of Diwali, a time of great joy and celebration.
Diwali is a time when families come together with loved ones to celebrate and exchange gifts. It is a season of joy and togetherness, but it’s also important to ensure that our loved ones are safeguarded from unforeseen challenges. This year, Kotak General Insurance encourages you to gift your loved ones with the priceless assurance of ‘Khushiyon ka cover.’
As the festive season approaches, Kotak General Insurance offers a comprehensive range of protective covers, including health insurance, car insurance, and home insurance. These offerings encompass Kotak Health Premier, Kotak Car Secure and Kotak Home Secure providing you with the peace of mind you deserve.
Suresh Agarwal, MD and CEO of Kotak Mahindra General Insurance Company Limited, says, “This campaign showcases Kotak General Insurance’s commitment to safeguarding your well-being and the well-being of your loved ones. Kotak Mahindra General insurance products are designed to offer financial protection and security, ensuring that you can cherish these moments without worry.”
Sabyasachi Mitter, founder and managing director of IBS Fulcro, says, “Diwali is when people deck up their homes for the festivities, which usually includes a fresh coat of paint to their home or get new upholstery. With this insight, we wrote a unique creative story that connects the festivities with Kotak General Insurance and positioned the insurance company as the ‘Khushiyon Ka Cover’ for the family.”
Watch the ad here:
The new AV released under the brand thought of #ZindagiHit showcases Home Credit India as an enabler of fulfilling aspirations, helping customers celebrate life without the need to worry about financial constraints.
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