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Friday, March 14, 2025

Trevoc announces Saif Ali Khan and Kareena Kapoor as brand ambassadors – ET BrandEquity

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<p>Saif Ali Khan and Kareena Kapoor Khan enter real estate with Trevoc<span class="redactor-invisible-space"></span></p>
Saif Ali Khan and Kareena Kapoor Khan enter real estate with Trevoc

Trevoc, a luxury real estate landscape, has unveiled Bollywood power couple Saif Ali Khan and Kareena Kapoor as its esteemed brand ambassadors.

By roping in Khan and Kapoor, recognised as epitomes of legacy and luxury in the Indian film industry, Trevoc aims to strengthen its position as the go-to choice for those seeking unparalleled sophistication and comfort in their homes, the company stated in a press release.

The strategic collaboration underscores Trevoc’s commitment to offering innovative designs, state-of-the-art amenities, and sustainable living solutions, thereby reshaping the landscape of luxury real estate, it added.

Gurpal Singh Chawla, managing director, Trevoc, expressed his enthusiasm about this collaboration, stating, “We are thrilled to welcome Saif Ali Khan and Kareena Kapoor Khan to the Trevoc family. Their iconic status and shared values resonate deeply with our brand ethos of blending legacy with luxury. With their association, we aim to elevate the living experience and continue our legacy of excellence in the real estate domain.”

Sehaj Chawla, managing director, Trevoc, stated, “Trevoc has envisioned to curate one-of-its-kind projects that not only offer comfort but are ideal of luxury. Collaborating with celebrities has not only stamped our vision towards luxury and legacy but has also helped us reach a broader section of society looking for luxury developments. Both the brand ambassadors are perfect examples of luxury and resonate with our Group’s vision.”

Behrouz Biryani ropes in Saif Ali Khan as its brand ambassador

The association focuses on introducing a new ‘Nawabi Handi Dum Biryani’ range, representing the epitome of royal essence. With this collaboration, the premium biryani brand aims to deliver an unmatched premium royal biryani experience to its customers.

  • Published On Apr 9, 2024 at 02:30 PM IST

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